Evaluation Question 3

The Media institutions that may distribute the Film would possibly be an independent company like Film4 that specialises in mostly UK small budget films, but has been known to collaborate with  other companies like Working Title with films Shaun of the Dead and Trainspotting. It may be seen that the film could take the approach that Paranormal Activity took, by uploading it online to attract attention to other global media institutions like Paramount in this case, before buying the rights to the film and re-producing it. Most independent films usually stand in for film festival's to gain more popularity.

These sort of independent companies would possibly distribute the film, due to a more artistic way of filming, rather than the large institutions like Universals aims only to create a profit. In a way companies like Film4 hardly create sequel's showing that they are more inclined to support films that are seen as culturally significant rather than generating money through merchandise and advertising.

Another distributor that helps support independant Films within the United Kingdom, is StudioCanal UK (formerly known as Optimum releasing). Whilst StudioCanal helps to dsitribute independant films with both small and large budgets. (Attack the Block and Tinker, Tailor, Soldier, Spy to name a few)

They also are one of the leading film compaines to distribute foreign films, so this would create a better global audience for independant British films as they would be distributed easily. If our film was picked up by an independant distrbutor, to acheieve  international distribution, StudioCanal would be the way to go, rather than Film4 which is more related to a TV audience.